Skilled Trades & Construction

Redesigning USA Plumbing LLC for Online Growth

The Problem

This isn't a website; it's a single, static image. This is a catastrophic technical, SEO, and accessibility failure, making it invisible to Google and unusable for screen readers. The UI/UX is severely dated, featuring a non-responsive, fixed-width layout that will break on mobile devices. The distracting, low-resolution tiled background, poor typographic hierarchy, and cluttered footer create an unprofessional and untrustworthy impression. From a conversion perspective, calls-to-action are passive and non-interactive. The massive "wall of text" listing services overwhelms users instead of guiding them, causing high bounce rates and lost revenue. The entire structure lacks a clear user journey or information architecture, failing to solve customer problems efficiently.

Before: The Original Site

After: The New Design

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